Sub Rosa Detroit Community Acupuncture

Comprehensive brand identity for Sub Rosa Detroit Community Acupuncture, draws from the quiet reverence of ancient healing traditions. The brand identity features intentionally weathered textures and custom illuminated manuscript typography, evoking the sacred, time-honored practice of acupuncture. Organic plant forms intertwine throughout the letterforms, reflecting the studio’s light-filled, plant-rich interior. A soft yet colorful palette reinforces a sense of vitality, growth & accessibility - balancing traditional practices with an inviting, community-centered warmth.

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Deliverables: Logo Suite, Iconography, Custom Typography, Color Palette, Motion Graphics, Texture Design, Web Design, Printed Materials

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